This morning Diva deleted over 100 new Facebook customer complaints regarding their Playboy jewellery range.
Isn’t it counter-productive for a company to ruthlessly monitor it’s Facebook page & have to remove hundreds of complaints every few days? Wouldn’t addressing consumer concerns via one official statement make more business sense?
Rather than publicly make a single statement on their position, it appears as though Diva’s General Manager Bianca Ginns is now employing out-dated damage-control tactics. Today, Diva posted on Beyonce, Kim Kardashian, Spring Racing, Celebrity Apprentice & InStyle Magazine in quick succession to try & drown out new consumer complaints.